Our core suite of business intelligence solutions provides publishers and sales leaders with the tools they need to increase revenue. We aggregate, organize, and analyze local transaction data, and benchmark local performance against national averages – giving publishers the power to accurately evaluate their results, identify real business opportunities, and improve pricing performance.
The only national database of FSI data – Our business intelligence database includes current and historical newspaper transaction data from over 2,000 newspapers, enabling insightful performance benchmarking.
National and regional volume detail by client – Insert volume data sorted by client and vertical, product type and size. Compare local data against national averages and focus sales efforts on real opportunities for improvement.
Rate comparisons and trending by product and client – Understanding how local pricing compares to national averages provides the foundation for fact-based pricing strategy development and levels the information playing field with national clients and agencies.
For more information on how can help you develop data-driven sales strategies that deliver measurable results, click here.